See Clearly, Age Gracefully

Linda Welch

Wearing the right glasses and sunglasses is one of the simplest, most effective ways to protect your delicate eye area from premature lines and creases.

Fifty and Fabulous

Linda Welch

Cultivating an effective skincare routine after 50 is about celebrating and nurturing your skin’s evolving needs.

Eat the Rainbow for a Healthy Glow

Linda Welch

Your outward appearance is a reflection of what’s happening inside your body. So, if your diet is skimping on certain vitamins, your mirror might give you the bad news before your blood work does.

Double Duty DIY Beauty

Linda Welch

Looking better and feeling more fit doesn’t require a shopping spree—it requires creativity and consistency. The ordinary things in your home can become your beauty tools.

Reframing “Vanity” as “Vitality”

Linda Welch

Aging is inevitable — but losing interest in how you present yourself doesn’t have to be. A few small, easy habits, can reinvigorate how you feel about yourself.

Managing and Preventing Crepey Skin

Linda Welch

Crepey skin is common, but it's not unbeatable. Through consistent sun protection, hydration, targeted actives (like retinoids and antioxidants), exfoliation, and healthy lifestyle habits, you can significantly improve your skin's appearance and texture.