Reframing “Vanity” as “Vitality”

Linda Welch

Aging is inevitable — but losing interest in how you present yourself doesn’t have to be. A few small, easy habits, can reinvigorate how you feel about yourself.

Managing and Preventing Crepey Skin

Linda Welch

Crepey skin is common, but it's not unbeatable. Through consistent sun protection, hydration, targeted actives (like retinoids and antioxidants), exfoliation, and healthy lifestyle habits, you can significantly improve your skin's appearance and texture.

How Often Should You Exfoliate Mature Skin?

Linda Welch

Mature skin benefits tremendously from gentle, regular exfoliation—just not the aggressive, daily kind you may have used in your 20s.

Clean vs. Chemical Ingredients Explained Simply

Linda Welch

Your skin deserves more than a surface fix. It deserves real, clean nourishment that supports how it functions and how it ages

The Truth About ‘Turkey Neck’

Linda Welch

Your neck doesn’t have to give away your age! By understanding why neck skin ages faster—sun exposure, collagen loss, thin skin, and daily habits—you can take proactive steps to prevent and treat the dreaded “turkey neck.”

Beauty Starts with Good Bones

Linda Welch

Bone health isn’t just about avoiding fractures—it’s about staying active, independent, and confident as you age. So whether you’re dealing with osteopenia, osteoporosis, or just trying to stay ahead of the curve, it’s never too early—or too late—to start taking care of your skeleton.